Mentorship Circle: Customer Discovery & Early Validation

Session Overview

90% of startups fail. And of those that fail, 80% do so because of Product-Market Fit or the Team. Getting customer discovery and early validation right isn't just a "nice to have". It's fundamental to building a company that can actually grow. This session will focus on how early-stage founders can deeply understand their customers, test assumptions quickly, and turn real insights into better products and stronger go-to-market decisions. 

What You'll Learn

We'll cover practical, founder-tested approaches including:

• How to understand your customer through interviews, surveys, and rapid validation techniquest

• Building the foundation of founder-led sales to identify and test your beachhead market entry point